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1. Marketing 101 - The FUNdamentals
   Your trip begins here! This is your starting point for learning how to utilize many Internet Marketing strategies in your local business! . . . keep reading
   
   
2. Marketing 102 - It's All About Traffic
   We have seen the Marketing process depicted as a funnel. Now let's look at how to attract Internet Traffic into your Marketing Funnel. . . . keep reading
   
   
3. Marketing 103 - Measuring & Improving Your Marketing Program
   Once you have traffic comng to your online Landing Page or website, it is critical that you measure your success and continuously improve your marketing processes. Here's the concept. Detailed instructions can be found in the "Related Articles" at the bottom of the page . . . keep reading
   
   
4. Headlines and Ad Copy that Works!
   A great headline can attract readers to your article, blog or website if you can gain their attention in the important "first 5 seconds" that they see your work. . . . keep reading
   
   
5. Using an Autoresponder Service
   Since your niche-targeted prospect list is your most important asset when marketing on the internet, it is crucial that you have a reliable and trusted autoresponder service to manage your list, with double opt-in process and delivery of your important messages to the list. . . . keep reading
   
   
6. Links to Solo Ad / Ezine Sources
   Here's a list of Solo Ad and Ezine Marketing sites. You may want to do a search of Google for an updated list of popular sites. . . . keep reading
   
   
7. Cha Ching Marketing Affiliate Program
   Would you like to have your Cha Ching Marketing membership cost you nothing? It's easy! Just sign up for our affiliate program and refer us 3 of your friends and business associates. . . . keep reading
   
   
8. Shopping Cart 303
   Shopping Cart 303. Wouldn't you like to have an additional store without the overhead of rent, utilities or even added labor cost? You can do this by using an Online Shopping Cart! . . . keep reading
   
   
9. Resources for Print Media
   Print Media is a great way to spread the word about your company for a very reasonable cost. Here are some prime contacts in the Print Media area: . . . keep reading
   
   
10. Landing Pages & Opt-Ins 301
    Landing Pages & Opt-Ins 301. At the heart of any Internet Marketing system is the basic Landing Page. This is where prospect conversion occurs and therefore, critical to your success. . . . keep reading
    
    
11. Links to Online Resources and Vendors
    Here are links to several online resources and vendors who have been instumental in Cha Ching Marketing Success to date. . . . keep reading
    
    
12. Blogging 202
    Blogging 202--Everybody and every company should have a blog! Let the world know everything there is to know about you and your business. Blogs are so well received by the search engines that they produce good quantities of traffic to your sites and landing pages. . . . keep reading
    
    
13. Building Traffic to Your Website
    Getting traffic to your website is critical for your success in the business. The traffic can come from a variety of sources, including solo or bulk email links, Pay-Per-Click campaigns, online or offline advertising, etc.. Some of this traffic will be expensive and some will be inexpensive; just as some will be high quality, well focused leads and others will simply be people who leave the site almost immediately. Develop your traffic plan starting here... . . . keep reading
    
    
14. List of Advertising Media Sources
    Here's a list of various advertising sources to investigate for your next ad campaign to promote your business. . . . keep reading
    
    
15. Your Unique Selling Proposition
    You likely have lots of different products that can be sold by many different methods to various types of people. To be successful in your marketing efforts, you first must develop a USP or Unique Selling Proposition. . . . keep reading
    
    
16. Video Training Site for Software Products
    This site is great for learning about the Cha Ching Marketing program, but is certainly not the last word in software product training. From time to time, we all could use a little help learning the specifics of a certain software title. VTC is a great resource for your education. . . . keep reading
    
    
17. Selecting Keywords for Your Target Niche
    Once you have selected a niche in which to exploit your marketing efforts, knowing the most effective keywords to use in that niche will be your 'key' to success! Here's how. . . . keep reading
    
    
18. Your Marketing Program
    Marketing is the fundamental process of developing and formalizing a strategy to address a certain market segment, the products and services you will offer as well as your delivery and pricing considerations. . . . keep reading
    
    
19. How to Create a Brand for Your Business Endeavor
    Branding - Hopefully, before you take your local business online, you will have created a certain image of your expertise, your company, and your products as well as the integrity you are bringing to the market. On the Internet, this branding will quickly become your company's trademark and it will become known all over the world! . . . keep reading
    
    
20. How About Some FREE Software?
    Don Seibert
    There is no cheaper way to do anything than free! It seems that no matter what you are trying to do on the Internet, there's a free way and an expensive way. Until justifying the need to spend large sums of money, why not try out some of these free products? . . . keep reading
    
    

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